Indian Hill High
School seniors work with Brewhaus Bakery
The “teacher” was a
Cincinnati nonprofit organization. The students – Indian Hill High School
(IHHS) seniors – worked just like real-world marketing professionals on the
“lesson” to develop a comprehensive marketing plan. The IHHS senior marketing
class, a Great Oaks Satellite Program, paired with Brewhaus Bakery to research
ways to expand their marketing and raise awareness of their business and
purpose. The nonprofit bakery handcrafts and sells dog treats with natural
wholesome, nutritious ingredients; the Brewhaus focus is to provide job
training to young adults with disabilities.
"Working on
this project was a unique opportunity to partner with a small, local business
and to work together to develop marketing strategies they can use to improve
their business and
brand
awareness," said IHHS senior Lexi Magenheim, who worked on the project.
“This project-based
learning model was the perfect chance for our students to put what they have
learned in class to practice,” said IHHS teacher Susan Schonauer. “We were
excited to develop this business partnership to enhance the educational
experience for our students.”
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Indian Hill High School students involved with real-world marketing on the Brewhaus Project included (L to R) Cole Werbrich, Bryn Wirthlin, Graham Wyler, and Jack Wilson. |
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